Challenge: Needed a consistent online presence on social media in order to advertise market events and reach a younger demographic for visitors and vendors.

What Millennium Did: Rebranded their social media accounts on Facebook, Instagram, and TikTok; covered social media for events; began paid ads campaigns to advertise events to both vendors and visitors.

Result: Increased brand awareness all over the city as certain posts enjoyed great organic reach, grew the Instagram account by over 1000 followers, the flea market enjoyed record turnouts at events, received positive feedback from vendors praising the marketing team, and increased attendance of younger visitors (and organic posts from these individuals).